The 10 Best Keyword Research Tools to Help You Rank Higher in Google
There’s no doubt that keyword research is one of the most important aspects of SEO. After all, if you’re not targeting the right keywords, you’ll never be able to rank high in search engines.
Luckily, there are so many keyword research tools out there that can help you find the right keywords for your website. In this article, we’ll share with you the 10 best keyword research tools that will help you rank higher on Google. But first, we need to know more about keywords and keywords type.
What are Keywords and Types?
Keywords are the words or phrases that people type into search engines to find what they’re looking for.
For example, if someone is looking for a new pair of shoes, they might type “shoes” into Google. Or, if they’re looking for a specific type of shoe, they might type “running shoes” or “dress shoes.”
As a website owner, it’s important to target keywords that are relevant to your website. That way, when people search for those keywords, your website will show up in the search results.
There are a few different types of keywords that you should be aware of:
Broad keywords: These are general keywords relevant to your website but don’t necessarily describe what your website is about. For example, “shoes” would be a broad keyword if you sell shoes.
Long-tail keywords: These are more specific keywords, often longer and more descriptive than broad ones. For example, “men’s running shoes” is a long-tail keyword.
Local keywords: These are keywords that include a geographical location. For example, “shoes in New York.”
Product keywords: These describe a specific product that you sell. For example, “Nike running shoes.”
What is the Goal of Keyword Research?
Keyword research aims to find keywords relevant to your website that people are searching for. Not all keywords are created equal. Some keywords are much more valuable than others.
For example, a keyword like “best laptop” is much more valuable than a keyword like “laptop.”
Why?
Because the keyword “best laptop” is more specific, and it’s something that people are searching for.
On the other hand, the keyword “laptop” is too general, and it’s not something that people are searching for. This is why it’s so important to do your keyword research before you start writing any content.
If you don’t, you’ll be wasting your time writing content that no one will read.
There are a few different ways to do keyword research. You can use Google’s Keyword Planner, you can use Google Trends, or you can use a third-party keyword research tool.
No matter which method you choose, the goal is to find keywords relevant to your website that people are searching for.
Once you’ve found some keywords, it’s time to start writing content. And don’t forget to use your keywords!
If you use your keywords throughout your content, you’ll be more likely to rank high in search engines.
Here are 10 of the best keyword research tools to help you find the right keywords for your website:
Google Keyword Planner: “Find New Keywords and Get Traffic Estimates”
Google Keyword Planner is a free keyword research tool from Google. It’s one of the best tools for finding high-traffic, low-competition keywords.
To use Google Keyword Planner, you’ll need to create a Google Ads account. Once you’ve done that, you can use the keyword planner to find keywords for your website.
Just enter a seed or main keyword into the keyword planner, and it will show you a list of related keywords. It will also show you how many people search for each keyword every month.
Google Keyword Planner is an excellent tool for finding high-traffic, low-competition keywords. However, it’s not the only tool you should use for keyword research.
Ubersuggest: “Grow your search traffic with Ubersuggest’s Keyword Finder.”
Ubersuggest is a keyword research tool that can help you grow your search traffic. It allows you to find the keywords people are searching for and then provides data on how many people are searching for them.
You can use this information to improve your website to appear higher in the search results.
In addition, Ubersuggest provides suggestions for related keywords that you can use to improve your website’s visibility further.
By using Ubersuggest, you can ensure that your website is Optimized for the keywords people are searching for.
As a result, you’ll be able to attract more visitors to your website and grow your business.
SEMrush: “All-in-one Marketing Toolkit for Digital Marketing Professionals”
SEMrush is a keyword research tool that helps digital marketing professionals to identify the best keywords for their campaigns.
It offers a wide range of features, including keyword suggestions, keyword difficulty levels, keyword SERP analysis, etc. SEMrush also provides an extensive database of competitor information, so users can see how their campaigns are performing with their competitors.
In addition, SEMrush offers a suite of tools for managing pay-per-click campaigns, social media campaigns, and email marketing campaigns. Digital marketing professionals can use SEMrush to improve their campaign performance and increase their ROI.
KWFinder: “The Only Keyword Research Tool with Real Long-Tail Data”
KWFinder is a keyword research tool that provides users with accurate long-tail data. This data is gathered through various sources, including Google keyword planner and Bing keyword research.
Keyword research is an essential part of any SEO strategy, and KWFinder provides users with the tools they need to find the most effective keywords for their website.
In addition to keyword data, KWFinder also provides users with keyword difficulty scores and SERP analysis. This information is essential for understanding how difficult it will be to rank for a particular keyword.
KWFinder is the only keyword research tool that provides users with all of these features, making it an essential tool for any SEO professional.
Ahrefs: “The Ultimate SEO Toolset & Competitive Intelligence Platform”
Ahrefs is a keyword research tool that provides customers with data-driven insights to help them grow their traffic and improve their search ranking.
The platform includes a keyword explorer, which gives users access to keyword suggestions and searches volume data.
In addition, Ahrefs provides competitor analysis tools, allowing users to track their progress and compare their performance against other websites in their industry. Ahrefs also offers a link-building tool that helps users identify and build high-quality backlinks.
Overall, Ahrefs is a compelling SEO platform that can help businesses of all sizes to improve their visibility and reach in search engines.
Keyword Tool: “Free Keyword Research Tool from Google”
Keyword Tool.io is a free online keyword research tool that uses Google Autocomplete to generate hundreds of relevant long-tail keywords for any topic.
Simply enter a seed keyword into the search bar, and Keyword Tool will provide you with a list of keyword ideas sorted by the monthly search volume. You can then use this data to improve your website’s keyword optimization or to create targeted PPC campaigns.
In addition, Keyword Tool.io offers several advanced features such as keyword grouping, keyword filters, and search engine results page (SERP) analysis.
These features allow you to further customize your keyword research to find the most valuable keywords for your needs.
Moz: “The SEO Software Powered by Google & Bing data.”
Keyword research is an essential part of their toolkit for those in the digital marketing field. Mozbar is one such keyword research tool that can help identify relevant keywords for a website or blog post.
By entering a URL into the Mozbar interface, users can see a list of associated keywords and their search volume and difficulty level. This information can determine which keywords are most likely to bring traffic to a website.
In addition, the Mozbar interface also provides information on the number of backlinks and social shares for each keyword. This data can help determine which keywords are most likely to result in conversions.
Overall, the Mozbar keyword research tool is a valuable asset for those in the digital marketing field.
Wordstream: “Find the Right Keywords for Your Business”
Wordstream is a keyword research tool that can help you find the right keywords for your business. The platform provides various features, including a keyword generator, keyword difficulty tool, and SERP analysis.
The keyword generator tool allows you to enter a seed keyword and generate a list of related keywords. The keyword difficulty tool then determines which keywords are most challenging to rank for.
Finally, the SERP analysis tool provides data on the number of results and average CPC for each keyword. This information can help you determine which keywords are most valuable for your business.
Overall, Wordstream is a powerful keyword research tool that can help you find the right keywords for your business.
Long Tail Pro: “The Best Long Tail Keyword Research Software”
Long Tail Pro is a keyword research tool that helps you find the best long-tail keywords for your website or blog.
The software provides you with a list of relevant keywords and information on keyword difficulty, Search Engine Results Page (SERP) results, and keyword competition.
Long Tail Pro also includes a keyword generator and a keyword tracker to keep track of your keyword progress over time. The software is available for a free trial, so you can try it out before you commit to purchasing it.
Long Tail Pro is an excellent tool to consider if you’re serious about keyword research.
Keywords Everywhere: “The Ultimate Keyword Research Tool”
Keywords Everywhere is a keyword research tool that allows you to see keyword data directly in your web browser.
With Keywords Everywhere, you can get keyword ideas, SERP overviews, and keyword difficulty information with just a few clicks. The tool also provides you with a list of related keywords and their search volume and CPC.
Keywords Everywhere are available for both Google Chrome and Mozilla Firefox. The tool is free to use, but you can upgrade to a premium account for more features.
Overall, Keywords Everywhere is a handy keyword research tool that can help you get the data you need to improve your website or blog.
These are just a few of the many keyword research tools available. Choose the one that’s right for you and your budget. And remember, no matter which tool you use, keyword research is only one part of the SEO puzzle. There’s much more to ranking high in Google than choosing the right keywords. But if you want to give yourself the best chance of ranking well, keyword research is a great place to start.